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PART 2--COURSE READING

THE VALUATION OF A CLOSELY HELD BUSINESS

Ted Kurlowicz

  1. THE PURPOSES OF BUSINESS VALUATION

    Business valuation is an extremely complex topic. Valuation consultants receive large fees for formal valuation studies often consisting of hundreds of pages. Because practical business valuation methodology includes characteristics of both art and science, it is common for skilled appraisers to differ on the value of a business. Consequently business valuation disputes often result in costly litigation. Although this course cannot include a detailed treatment of business valuation, every financial services professional should have a thorough understand-ing of the basic principles.

    A person who advises a business owner or professional typically faces the issues concerning valuation when it becomes necessary to determine the fair market value of a closely held business. Such situations might include the following:


    The value that an owner derives from a closely held business interest comes from one or more of three sources. First, there are the rights that an owner holds in the business assets. Recall that a sole proprietor owns any property used by the business. The owners of a partnership or corporation have no direct individual rights to specific business property but have a legal interest known as liquidation rights against business property should the business be dissolved. Another source of value to the business owner is the right to receive income from business operations. This right will usually be significant only if the business is being valued as a going concern. Finally, the right to control the business by the majority owner, or majority group, is a source of value. Therefore ownership units representing controlling blocks can be worth relatively more than ownership units in the minority group.

    This chapter focuses on some basic techniques of business valuation. The valuation technique selected by the financial services professional depends on the purpose for the valuation. As we will see below, the valuation technique chosen will differ depending on whether the business is being valued for liquidation purposes or for sale as a going concern. Furthermore, a valuation being performed for tax purposes must fall within the acceptable guidelines of the IRS.

  2. IRS BUSINESS VALUATION GUIDELINES

    The tax laws do not specify the business valuation technique to be used for each circumstance, but the estate and gift tax regulations make it clear that fair market value is the standard. For this purpose the IRS has issued many advisory rulings stating the appropriate factors to consider in ascertaining fair market value. The regulations define the fair market value as "the net amount at which a willing purchaser would pay a willing seller, neither being under any compulsion to buy and sell and both having reasonable knowledge of all relevant facts." Important factors to consider for this purpose include the value of all business assets, including goodwill, and the earning capacity of the business.

    Recognizing the difficulties in applying such vague standards to the valuation of a closely held business interest, the IRS issued a landmark ruling enumerating the factors to be considered in such a valuation. The ruling states that no one basic valuation formula (popular valuation formulas will be discussed later) is sufficient to establish an audit-proof valuation of a business. Rather the valuation methodology must take into account all relevant facts and circumstances of the business. The factors listed in the ruling are


    Although these factors must all be considered in determining fair market value, the weights accorded to each factor will depend on the circumstances of the specific business. Generally speaking, the earning capacity of the company is primary. Other factors will be weighted depending on the circumstances of the business being valued and the purposes for which the valuation is being performed. For example, goodwill may be an important intangible asset for a business operating as a going concern. However, the goodwill value of a business may be a attributable to the skills and services of its owner. If the business is being valued for liquidation purposes or at the death of the owner, goodwill may no longer be significant. In any event the remainder of this chapter will focus on various valuation methods and their appropriateness to specific situations.

  3. VALUATION METHODS--FOCUS ON THE BUSINESS ASSETS

    Business valuation methods can be divided into two basic categories: (1) those focusing on assets and (2) those focusing on earning power. In the previous section we noted some factors established by the IRS for valuing a business. Among these factors were the book value and the goodwill of the business. In this section we will discuss some techniques that can be used to determine the value of a firm's assets.

    1. Book Value

      Valuing the assets of a business starts with an analysis of the balance sheet. A simple balance sheet for Hypo Enterprises is displayed in table 1.

      Hypo's balance sheet reveals one type of business value, book value, which is equal to the excess of assets over liabilities. Book value is generally indicated on the balance sheet under the entry "owners' equity" for a proprietorship or "capital account" for a partnership or corporation. Table 1 shows the book value of Hypo to be $343,000.

      TABLE 1
      Hypo Enterprises Balance Sheet
      Assets
      Liabilities

      Real property
      Equipment and fixtures
      Inventory
      Accounts
      receivable

      Cash

      $440,000
      50,000
      140,000
      150,000

      25,000
      $805,000
      Mortgages
      Current indebtedness
      Accounts payable
      Other
      Owners' equity
      (or capital account)
      $357,000
      50,000
      25,000
      30,000

      343,000
      $805,000

    2. In valuing closely held corporate stock book value per share is the total book value divided by the number of shares outstanding at the end of the accounting period. The value of a block of stock is simply the number of shares in the block multiplied by book value per share.

      Is the book value the "real" value of the corporation, that is, the fair market value? For a number of reasons it generally is not. The value of the assets on the books is usually not their fair market value. Rather, book value of an asset is usually equal to its initial cost less accumulated depreciation. The fair market value of any asset may be more or less than its book value. Some assets, such as real estate, eventually appreciate over time and have a fair market value that is considerably higher than their book value. On the other hand, there may be assets whose values on the books are in excess of their actual fair market value. For example, some accounts receivable are typically uncollectible. If no adjustment is made on the books for these accounts, book value will be in excess of actual value. Furthermore, obsolescent equipment may be on the books, and its depreciated cost figure will be higher than its market value.

      The values of liabilities as shown on the books are likely to be more realistic. It is unlikely that a liability will decline in value because the obligation to pay will generally remain legally enforceable as long as the debtor and the liability continue to exist.

    3. Adjusted Book Value

      Although the courts have long recognized that book value should not be the primary factor in valuation disputes, it is nevertheless one of eight factors on the IRS's enumerated list for valuation of a closely held business. The valuation appraiser should always consider book value, particularly if it yields results consistent with other methods.

      1. Reevaluation of Assets

        One way to obtain a more realistic book-value figure is to recast the balance sheet and adjust each asset so that its value is closer to its fair market value. This of course requires the valuation of each asset, which can be difficult. However, it is sometimes easier to arrive at a separate value for each asset than to attempt to value the entire business. In adjusting the book value of individual assets it is generally easier to adjust the value of investment-type assets held by the business to current market value. Because the true value of operating assets is more difficult to determine, firms consisting primarily of operating assets should be valued by other techniques. Adjustments to Hypo's balance are incorporated in table 2, revealing a more realistic book value.
      2. Valuing Goodwill

        Is this adjusted-book-value figure any closer to Hypo's fair market value? Note in table 2 above that the adjusted book value was determined "not includ-ing intangibles." This means that the value of a business may differ from the sum of all the tangible assets less liabilities. A business may have customer relation-ships that can be transferred to the remaining owners or to a new owner. In addition, the business may have developed "know-how" in producing its product or service that will also carry over to the new owner. Furthermore, the business may have a perfect location that is particularly good for its type of product or service, but the location is not necessarily reflected in the market value of the real property. None of these characteristics normally appears as an asset on the unadjusted balance sheet, but such characteristics will increase the fair market value of the business. Therefore in order to arrive at an adjusted book value that approximates fair market value it may be necessary to add a value for goodwill to the value of the firm's tangible assets.

        TABLE 2
        Hypo Enterprises Adjusted Book Value
        (not including intangibles)
        Assets
        Liabilities
        Cash
        Accounts receivable
        Inventory
        Equipment and fixtures
        Real property
        $ 25,000
        125,000
        110,000
        40,000
        600,000
        $900,000
        Accounts payable
        Current indebtedness
        Other
        Mortgages
        $ 25,000
        50,000
        30,000
        357,000

        $462,000
        Assets as adjusted: $900,000
        Less total liabilities: $462,000
        Adjusted book value (not including intangibles): $438,000



        One problem that exists in the process of adjusting book value for intangibles is the difficulty in valuing goodwill. The IRS has changed its opinion over the years and currently allows a formula valuation of goodwill only when better evidence if its value is unavailable. Theoretically goodwill represents the earning power of a business in excess of a fair return on its tangible assets. A formula technique may be used to estimate this theoretical value.

        Example: Assume Hypo's earnings have aver-aged $100,000 annually over the previous 5 years. If a fair rate of return on tangible assets in Hypo's industry is 10 percent and Hypo is considered an average risk, Hypo could expect to earn $90,000 per year based on its tangible assets (10 percent of $900,000--see table 2). The additional $10,000 of annual income ($100,000 less $90,000) may be attributed to goodwill. The annual earnings attributable to goodwill are capitalized, as discussed in the section "Capitalization of Earnings," to reach the total value of goodwill.

        Although the IRS has taken the position that formula valuation of goodwill should be used only as a last resort, it is often used by appraisers and generally accepted by the courts.

        Some other facts about goodwill should be mentioned. First, goodwill can often be attributed to identifiable factors such as effective management. If these factors will not be present in the future, then the value of the goodwill should be reduced or eliminated. Second, goodwill can generally be claimed as an element of value only when the business is sold as a unit. If a business is sold in a piecemeal fashion, the value of goodwill is usually lost. It may be possible to sell know-how or the license to use a particular trade name, or in some cases it may be possible to recoup the value of a certain location for a particular business. Usually, however, the full amount of goodwill can be obtained only if the business is sold as a unit.

  4. VALUATION METHODS--FOCUS ON EARNINGS

    So far the discussion has concentrated on valuation techniques for estimating a fair market value of the assets of a business. Income has not been the focus. However, business income is one of the bases of the theoretical concept of value that owners derive from a business. Furthermore, note that the earning capacity of the firm is a prominent factor among those enumerated by the IRS. Fundamental in determining the value of a business derived from its earnings capacity is the capitalization-of-earnings concept.

    The capitalization-of-earnings concept is based on the premise that business property has value only to produce profits. When we speak of the fair market value of a going concern, we are talking about a market that is composed of buyers interested only in the income-earning potential of the property. Thus the value of a business property is equal to the present value of the income stream that the property will produce in the future.

    For example, if a property will never produce any income and has no liquidation value, its fair market value is obviously zero. Assume a certain property will produce an income of $10 per year indefinitely. If the expected average rate of return on capital is 10 percent over this indefinite period, then an income stream of $10 per year will correspond to a capital investment of $100. Consequently the fair market value of the property will be $100.

    1. Capitalization of Earnings

      The concept that the value of property is the value of the earnings stream it produces leads to one of the most common methods of valuing a closely held business--the capitalization-of-earnings method, often used for valuing the stock of a closely held business for buy-sell agreements. It is particularly appropriate in determining the value of a going concern that is not intended to be liquidated in the foreseeable future. This technique will be more likely than any other to give an appropriate valuation where there are substantial earnings from a business with relatively low book value.

      The starting point in the capitalization-of-earnings method is the determina-tion of normal earnings for the business. The simplest method is to begin with an examination of the recent aftertax earnings as a means of estimating future earnings. Based on it rulings the Internal Revenue Service would generally recommend at least a 5-year period for a representative sample.

      The earnings for the period selected will often have to be adjusted to eliminate nonrecurring or nonrepresentative events such as extraordinary capital gains or losses, unusual retirement payments, or any extraordinary income or expense items. Likewise, earnings should be adjusted to eliminate the effect of any changes in the accounting method used during the period. In a closely held business it is also important to examine the salaries paid to stockholder-employees to see whether they are reasonable. That is, would nonowner-employees receive the same compensation as the stockholder-employees performing the same services? If a portion of the stockholder-employees' salaries is in reality a disguised dividend, then the net income shown on the income statement is understated because salary is deductible from gross income while dividends are not. On the other hand, it may be that a stockholder-employee is taking an artificially low salary to provide funds for additional capital investment in the business. In such situations it would be appropriate to reduce stated earnings to arrive at an accurate earnings figure for the valuation process.

      If loans are made to shareholders, stated earnings may also have to be adjusted. Loans to shareholders from closely held corporations are typically interest free or bear a very low rate of interest. This deprives the business of interest income that could ordinarily be earned on the funds loaned to share-holders. Stated earnings should be adjusted upward by the amount of this lost income to produce a more representative figure. Note that if a large part of the business's capital is loaned to shareholders, it may be difficult to value the business because so much of this capital is not actually used in the business itself.

      The next step is deciding how to make use of the adjusted earnings figure. The simplest approach would be to use the average of all years examined. However, if there is a strong trend in the earnings or earnings have been erratic, a simple average will not be indicative of current value. For example, if the earnings trend is consistently increasing or decreasing and the trend is expected to continue, a simple average would be misleading. One solution would simply be to use a singe year, namely the latest year. Another approach would be to use a weighted average in which the most recent year is given the greatest weight and the preceding years progressively less weight, as illustrated in table 3.

      Other techniques may be used to determine the most representative earnings figure. For example, it may be permissible to throw out the earnings figure for a given year if it can be shown that the year was unrepresentative for some reason (for example, the business was wiped out by a flood, or the earnings were influenced by a national economic catastrophe).

      After an appropriate earnings figure has been determined, the next step is the calculation of an appropriate rate of return for the capitalization procedure. The question that must be answered here is, What rate of return is appropriate for capital invested in this particular business? As a starting point it is permissible to look at capital market factors such as interest rates on long-term bonds, but this will not give the final answer. For a given business the rate of return will depend not only on the current capital market rates, but also on the amount of risk in the particular business (note again that risk is implicit in several of the IRS's enumerated factors). A high-risk business would dictate a higher required rate of return than would a stable, less risky business. In recent years the IRS has tended to use a rate of 10 percent for a medium-risk business, so this is often used as a standard. However, because current interest rates may be different, it might be appropriate to substitute another rate as a point of reference. In any event after the rate of return has been selected, the inverse of this rate (100 divided by the percentage capitalization rate) is the capitalization factor.

      TABLE 3
      Hypo Enterprises Adjusted Earn-ings
      1985
      1986
      1987
      1988
      1989
      $ 80,000
      85,000
      90,000
      95,00
      100,000


      total earnings $450,000
      Average earnings (unweighted): $90,000 ($450,000 ¸ 5 years)Most recent year's earnings: $100,000
      Weighted-average earnings
      1989 $100,000 x 5= $ 500,000
      1988 95,000 x 4= 380,000
      1987 90,000 x 3= 270,000
      1986 85,000 x 2= 170,000
      1985 80,000 x 1= 80,000
      15 $1,400,000

      $1,400,000 ÷ 15= $ 93,333


      Example: An investor in a business similar to that of Hypo Enterpris-es would expect a 15 percent return on investment. Thus the capitaliza-tion factor for Hypo Enterprises would be 6.67 (100 ¸ 15). To determine the value of Hypo Enterprises using the capitalization-of-earnings method, the weighted-average earnings figure determined from table 3 is multiplied by the capitaliza-tion factor:

      $93,333 x 6.67 = $622,531

      This figure of $622.531 is the value of the business as determined by the capitalization-of-earnings method.

    2. Discounted Future Earnings

      The discounted-future-earnings (DFE) method of valuation is a somewhat sophisticat-ed variation of the capitalization-of-earnings method but is based on the same underlying principles. One problem with the capitalization-of-earnings method is its dependence on historical data, whereas in theory the value of a business is equal to the present value of the future earnings flow. The DFE method is therefore based on projected future earnings.

      The first step in the DFE method is to forecast future earnings. This is more speculative than simply taking past earnings and weighting them as in the capitalization-of-earnings method discussed above. There are a number of sophisticated mathemati-cal techniques for projecting future earnings that are based on earnings data from the past. Regardless of the technique used in the forecast, however, any projection is inherently speculative. The basic rule of mathematical modeling should be kept in mind: garbage in, garbage out. That is, a projection can never be any better than the factual data on which it is based. Furthermore, a projection becomes increasingly unreliable as it reaches farther into the future. It is traditional to project for only a few years, even though the DFE valuation could theoretically be based on a projection into the indefinite future. A 5-year income projection will be used here for illustration, with the income leveling off for all future years. Theoretically the projection should continue indefinitely, but in reality it does not change the result significantly if the earnings forecast is leveled off after a few years because of the impact of discounting for the time value of money. A typical earnings projection for Hypo is illustrated in table 4

      TABLE 4
      Projected Future Earnings for Hypo Enterprises
      Year Projected Earnings
      1
      2
      3
      4
      5
      6 and subsequent years
      $100,000
      120,000
      130,000
      140,000
      150,000
      150,000


      After forecasting future earnings the next step in applying the DFE method is to discount the projected earnings stream to determine its present value since the value of earnings to be received in the future is less than if the same earnings were available today. The discount factor is a percentage representing the time value of the money deferred. The discount rate should be the rate of return that the investor would expect from the next best alternative investment opportunity with comparable risk. This discount rate is known as the investor's opportunity cost for investing funds in the business venture. The opportunity cost is the profit rate that an investor would expect to receive on an investment as an incentive to make that investment, also referred to as the return on common equity. The long-term average rate of return that is earned by investors in common stocks listed on the New York Stock Exchange is about 10 percent. However, these are large companies and are relatively low-risk investments, so 10 percent might be taken as the lowest appropriate discount rate for a closely held business.

      After the appropriate discount rate is determined, the stream of future payments is discounted using the selected rate for each future year in the forecast. The sum of the discounted future earnings is the current value of the firm for valuation proposes.

      Example: Suppose it is determined that the appropriate discount rate for Hypo Enterprises is 15 percent. Applying this rate to the projected earnings displayed in table 5 yields the following results.

      TABLE 5
      Discounted-Future-Earn-ings Value of Hypo Enter-prises
      Year Projected
      Earnings
      Discount
      Factor
      (15%)
      Present Value
      1
      2
      3
      4
      5
      6 and sub-sequent years
      Current value
      $ 100,000
      120,000
      130,000
      140,000
      150,000
      1,000,000*
      0.870
      0.756
      0.658
      0.572
      0.497
      0.497†
      $ 87,000
      90,720
      85,540
      80,080
      74,550
      497,000

      $914,890


      *This is the value of a constant annual income stream of $150,000 at 15% (that is, $150,000 multiplied by the capital-ization factor 6.67). †$1,000,000 is the value of the income stream of $150,000 per year at the end of the 5th year, so a discount factor is used for 5 years.


      In the example above the same discount rate (15 percent) was applied to all years in the forecast, but this may not always be appropriate. The prediction for next year's earnings is likely to be more accurate than that for the 5th year, so it may be better to give a higher weight to the earlier years in order to improve the accuracy of the method. There are several ways of doing this, including the simple use of numerical multipliers such as those applied in the earlier example for the capitalization-of-earnings method. Another weighting approach uses a higher discount rate (up to 30 percent, for example) for earnings that are projected far into the future. This reflects the fact that estimated future income streams become more uncertain as the projection reaches farther into the future.

    3. Years' Purchase

      One simple capitalization formula is the years' purchase technique. Quite simply, the purchaser picks a prescribed payback period and multiplies this period by the forecasted annual earnings of the target business. For example, a 5-years' purchase price for a firm with projected after-tax annual income of $100,000 would be $500,000. This technique is primarily used as a quick rule-of-thumb by would-be purchasers of a business and should not be the sole method of valuation for tax purposes.

    4. Validity of Capitalization Approaches

      The capitalization-of-earnings and DFE methods of valuation are theoretically attractive, but it is not easy to apply them practically. First, the valuation appraiser can never be certain that the earnings figure used in the capitalization procedure (or the projected earnings used in the DFE method) are actually representative of the earnings potential of the business. Second, the capitalization (or discount) rate chosen is subject to speculation, and even small changes in the rate can produce dramatically different valuations.

      It is worth repeating that the IRS looks with disfavor on valuations determined solely by a fixed formula. Wherever possible, the valuation reached by formula should be supported by other factors, but capitalization formulas are generally acceptable as some evidence of value.

  5. MISCELLANEOUS VALUATION METHODS


    1. Hybrid Formulas

      Because of the inherent difficulties in applying either a capitalization method or the adjusted-book-value method, various valuation formulas have been devised as shortcut methods. Some of these formulas have been approved in various court decisions and consequently are often used with the hope that if the valuation is litigated for tax or other proposes, consideration will be given to prior judicial approval.

      For example, one formula determines a value based on capitalization and another based on adjusted book value and then combines the two using weighting factors. Suppose that a capitalization method produced a value of $500,000 and the adjusted book value of $400,000. If the valuation consultant found court cases that had applied this type of formula to a similar business and had given a weight of 60 percent to the capitalization result and 40 percent to the adjusted-book-value result, the valuation would then be

      60 percent of $300,000 $500,000
      40 percent of $400,000 160,000
      Total $460,000


      Another type of formula is demonstrated in table 6 using a capitalization approach to determine the value of the goodwill and an adjusted-book-value method for the other assets. The two values are added together to produce the final valuation. Under this method the adjusted book value is first determined, sometimes by using the average book value for a period of years, and then the average earnings are determined. At a given nominal capitalization rate the average earnings may exceed the expected return on the adjusted book value. This excess return, attributable to goodwill, is then capitalized at a higher rate, usually reflecting the fact that the return on goodwill is riskier or more speculative. The value for the goodwill is then added to the adjusted book value.

      TABLE 6
      Hybrid Valuation of Hypo Enterprises
      Adjusted book value (average)
      5-year average earnings
      12 percent return on adjusted book value
      Excess attributable to goodwill
      $24,000 capitalized at 20 percent rate
      Total value of corporation
      $60,000
      36,000

      $24,000
      $300,000





      120,000
      $420,000


      As with other methods the results from hybrid valuation formulas are only as good as the data and the validity of the assumptions used in making the computations. The advantage of the hybrid methods is their ability to show more clearly the impact of various factors (such as the effect of goodwill, the compari-son of adjusted book value with capitalized earnings), and they therefore may be of some assistance in determining whether the assumptions and data are valid.

    2. Valuation by Comparison

      One method the IRS often employs to check the validity of an appraiser's evaluation is comparative analysis. The goal of comparative analysis is to determine the current fair market value of a business by comparing it to comparable businesses of known value. This involves the comparison of various ratios of the business being valued with the ratios of comparable businesses with established values. A business with an established value, either a company listed on a national exchange or one whose price has been recently determined, must be selected as a benchmark. The company selected should be similar in (1) line of business, (2) size, (3) growth potential, and (4) degree of risk to the closely held business being valued. The appraiser may find a comparable company by searching lists published by Dow Jones or Standard & Poor's. Once the comparable company has been selected, the next step is to compare various ratios of the benchmark to the business being currently valued to arrive at an estimate of the price.

      1. Price-Earnings Ratio

        The price-earnings (P/E) ratio is used quite often by private valuation appraisers and the IRS. It is determined by dividing the average price for the comparable company over a selected period by its average earnings over that period. This factor is then multiplied by the earnings of the business interest being valued to arrive at an estimate of current fair market value. To achieve the most accurate estimate of value, it may be best to use a P/E ratio that is the average of several comparable firms in the industry. It may also be wise to find an average of the P/E ratio over years for each comparison firm.

        Example: Suppose a company comparable to Hypo had the price and earnings data for the last 3 years as shown in table 7:

        TABLE 7
        Price and Earnings Data for Company Compara-ble to Hypo
        Year Earnings Average price P/E
        Year 1
        Year 2
        Year 3
        $250,000 300,000 325,000 $550,000
        750,000
        700,000
        2.20
        2.50
        2.15
        Average P/E 2.28


        If the earnings for Hypo over the past year were $150,000, the current value of Hypo would be $342,000 ($150,000 x 2.28).

      2. Price Book-Value Ratio

        The price book-value (P/BV) ratio is determined by dividing the average price of a comparable company for the year by its average book value for the year. Again, the P/BV factor is multiplied by the book value of the closely held business interest being valued. For example, if the comparable firm has an average price for the year of $750,000 and an average book value for the year of $500,000, the P/BV ratio is 150 percent. Therefore the current market value of the closely held business being tested should be 150 percent of its book value, using this method.

        The variations on these basic types of comparative analysis can become extremely complex. This discussion was included at this point to give the reader an introduction to the terminology and techniques of comparative analysis. Additional ratios could be utilized and complex adjustments could be made to the data to increase the accuracy of the valuation. Since the IRS often uses this type of analysis, it is advisable for the valuation appraiser to perform a basic comparative computation.

  6. ADJUSTMENTS TO BUSINESS VALUE

    1. Applicable Discounts

      It is often justifiable and necessary to discount the value of a business interest determined by one of the above-mentioned valuation techniques. These discounts are appropriate when the value determined by one of the methods is greater than the actual current market value. Reasons for the disparity between actual value and the value of the business interest reached by established techniques are that (1) the interest being valued represents a minority interest, (2) the interest being valued suffers from a lack of marketability, and (3) the interest is being liquidated on a distressed basis.K

      1. The Minority Discount

        We mentioned earlier that one basis of value of a business interest is control power. A discount for a minority interest stems from the inability to control the business. The owner or controlling group of owners of a business possesses benefits that translate into market value. The benefits derived from this control are the ability to

        • direct the management of the business (that is, elect and sit on the board of directors)
        • hire and terminate employees
        • establish compensation structure
        • determine the goals and operations of the business
        • acquire and dispose of business property
        • make distributions to partners or pay dividends to shareholders
        • terminate the business

        The appropriate size of a minority discount depends on the degree to which these control powers are lacking. Many of the control powers are often not an either/or situation for the majority and minority owners. There are many instances in which some degree of control is retained by even a minority interest holder. For example, cumulative voting allows minority shareholders to elect a minimum number of directors. State corporation statutes or individual corporate charters may also require a super majority of shareholders to approve extraordi-nary corporate actions. In these cases it is not appropriate to fully discount the minority interest. The appropriate degree of minority discount depends on the individual circumstances within the business since the number of owners and the relative sizes of the interests held by the majority and minority groups have an impact on the degree of control possessed by each.
        Example: LIFO, Inc., has two owners. The majority owner holds 90 percent of the stock outstanding and the minority owner the remainder. The degree of control lost by the minority owner is substantial, and the minority interest is worth far less than 10 percent of the total value of LIFO. Now suppose FIFO, Inc., has four equal shareholders. Each shareholder owns a minority interest, but no discount for lack of control is probably appropri-ate under these circumstances.
        The IRS has accepted the validity of minority interest discounts in many cases, especially in valuing minority interests held by estates for estate tax purposes. As always, minority interests should be valued for this purpose at fair market value (including applicable discounts). Suppose the business is worth $1 million and the decedent's interest is 10 percent. It is highly unlikely that the decedent could have sold the interest for $100,000 on the date of death because this interest did not possess the benefits of control. In this case it would be unfair to assess federal estate taxes as if the value of the interest was really 10 percent of the value of the business. Both the IRS and the courts have allowed discounts for minority interests, but the facts and circumstances surrounding the valuation are generally closely scrutinized to make sure the discount is appropriate. Some recent studies have revealed that the average discount is approximately 30 percent and can be much higher in appropriate circumstances.

        The methods for valuing minority interests are analogous to the methods used to value the entire business. For example, the normal capitalization-of-income methods can be used to determine the value of the business. The value of the minority interest is then determined by reducing the total value to the pro rata share held by the minority owner and applying a discount factor appropriate for the minority interest. Another technique would be to employ comparative analysis and look for the actual discounts received in transactions involving sales of minority interests in similar situations. In either event the amount of the discount to be applied is highly speculative and should be well document-ed by relevant evidence if used for tax purposes.

      2. Discount for Lack of Marketability

        It is generally accepted that a discount is appropriate for a lack of an existing market for a closely held business interest. If the business interest cannot be quickly converted to cash, its fair market value may be less than the value determined by one of the conventional valuation methods. The lack of marketability for a closely held business interest may stem from several factors. First, there may be little or no market for a minority interest. Second, a closely held business interest is not traded on a public exchange and a ready buyer may not be found on a timely basis. Finally, interests in closely held businesses are often subject to transfer restrictions that further limit the ability to convert the businesses into cash. The typical discount for the lack of marketabili-ty ranges from 10 to 35 percent, but cases have been reported in which the appropriate discount was as high as 90 percent.

        Publicly traded corporate stock is also valued as if closely held in some instances. The IRS will allow a so-called blockage discount when a large block of corporate stock is valued for estate tax purposes. This discount reflects the suppressed market that would exist if a large block of stock was sold in a short time span. The IRS regulations provide that the large block may be discounted to a price below market quotations to reflect true fair market value in these circumstances.

      3. The Liquidation Discount

        Most people are aware that a forced sale of property generally produces a lower price than a sale that is carried out at a time when the seller is ready and willing to sell. A liquidation or forced sale of business assets on a piecemeal basis will generally produce no recovery of the goodwill inherent in the value of the going business. In addition, a forced sale may produce a price that is below the total fair market value of all the tangible assets less liabilities. A fair market value assumes a ready-and-willing buyer and seller. When the seller is compelled to liquidate, business assets will often sell for less than for market value. In this sense a liquidation discount represents the ultimate discount for lack of marketability.

        Some assets suffer more than others in a forced sale. As a result of experience some rough estimates can be given for the values that are recoverable in a forced sale:

        • Real Property. The forced-sale value of real property can depend on many factors, including the location, type of structures, adaptability for various purposes, and other circumstances. Forced-sale values may vary from 50 percent to 90 percent of the fair market value of the property, less real estate commissions, legal fees, and other transfer costs.
        • Equipment and Fixtures. The forced-sale value of fixtures and equipment generally varies from 10 percent to 25 percent of the fair market value of these items. Such items are normally purchased by buyers to meet specific needs, and it is rare that such buyers will be found at the time of a forced sale.
        • Inventory. The forced-sale value of inventory is usually less than 50 percent. Again, the reason for this is that it is rare to find a buyer who needs exactly the inventory items stocked by the business at the time of its forced sale.
        • Accounts Receivable. The forced-sale value of accounts receivable generally varies from 25 percent to 75 percent of their face amount, especially if the business is sold following the death of an owner.

        The effect of a forced sale on the expected proceeds can be devastating. Compare the result in table 8 of a forced sale of Hypo Enterprises with the proceeds that could be realized if all Hypo's assets were sold at their fair market value.

    2. The Control Premium

      As we discussed earlier, the ability (or inability) to control a business is a component of value. Quite often, tender offers are made for corporate stock far in excess of its market value. This reflects the desire of the purchaser to possess the control value inherent in a business--the ability to direct management and policy.

      The control "premium" represents the additional increment of value for control beyond the asset and earning-capacity values of a business. This amount can be determined by comparing sale prices for controlling interests in similar business entities with the theoretical values for the same interests determined by an appropriate valuation method. The control premium has been used by the IRS in valuation disputes to offset the taxpayer's argument for a marketability discount.

      TABLE 8
      Hypo Enterprises
      Assets Fair Market Value Forced-Sale Value
      Real property
      Equipment and fixtures
      Inventory
      Accounts receivable
      Cash

      Less liabilities
      $600,000
      40,000
      110,000
      125,000
      25,000
      $900,000
      (462,000)
      $438,000
      $540,000
      10,000
      55,000
      93,750
      25,000
      $723,750
      (462,000)
      $261,750


  7. SELECTING THE VALUATION METHOD

    The approaches to business valuation discussed previously focus on the value of the firm's assets or the earning capacity of the firm or in some cases represent a hybrid between the two approaches. In theory investors with complete information applying any of the techniques should reach the same estimates for the value of a business. In practice one method may be more appropriate and easier to apply to a given set of circumstances. Valuation methods that focus on the earnings of a business (capitalization of earnings, DFE, P/E, and the like) are most appropriate in situations in which earnings can be accurately determined and the production of income is the primary purpose of the business assets. For example, capitalization methods can be used to value a firm whose earnings have been relatively stable and present a predictable trend. In addition, there should be no substantial assets held solely for investment as typically occurs in a personal holding company. Finally the firm's earnings should be regularly distributed to the owners rather than reinvested in the firm. For this reason service-oriented businesses are usually valued by techniques that focus on the firm's earning capacity.

    We have discussed other methods of business valuation that focus on the fair market value of the assets held by the business. These methods, such as the adjusted book value or P/BV ratio, are appropriate when the business holds substantial assets for investment purposes or has a highly fluctuating earnings history that does not lend itself to a reliable earnings forecast. An example of such a business is a holding company used primarily as a vehicle for maintaining investment assets such as stocks, bonds, and royalty interests. Capitalization of the earnings of this type of firm will not accurately reflect the value of the underlying assets. The market value of these assets is readily ascertainable, and the sum of these values representing the value of the entire business is likely to represent an accurate measure of the actual market value of the company.

    A valuation method focusing on business assets might also be appropriate in situations in which earnings do not accurately represent the business's fair market value. For example, a closely held business with few owners typically (1) reinvests earnings or (2) pays the majority of earnings out as salaries to the owners. In this case it might be difficult to get an accurate picture of the actual earnings capacity of the business, and a method such as adjusted book value might yield more appropriate results. A business in the process of liquidation should also be valued by some technique focusing on the value of the assets since future earning capacity is an insignificant factor.

    In many cases a hybrid between the two major types of valuation procedures is necessary to reach an accurate figure. For example, comparative analysis involves the use of ratios that take into account both earnings and asset values. Regardless of the method chosen for valuing the entire business, goodwill can generally be valued accurately only by a method focusing on the earnings related to the goodwill value. In any event a valuation performed for tax purposes must take into account all the factors provided by the IRS guidelines.

  8. THE VALUATION OF PREFERRED STOCK

    The valuation of different classes of stock presents another problem. Preferred stock generally has rights and restrictions different from those of common stock. Although preferred stock typically has a priority right to income and liquidation proceeds, these rights are limited to a fixed amount and preferred shareholders generally have no opportunity to share in the growth of the firm. Preferred stock may also be callable (returnable to the corporation at the corporation's option) for a fixed price. These factors tend to put a ceiling on the value of preferred stock. In addition, preferred stock may or may not have voting rights. Since we learned in chapter 10 that preferred stock dividends and recapitalizations may play an important role in the closely held corporation, it is worth mentioning a few words about the valuation of preferred stock.

    The IRS recently issued rulings specifically applicable to the valuation of preferred stock. In general, the application of these rulings will often cause the fair market value of preferred stock to be below its par value. The rulings provide the following special factors to consider in the valuation of preferred stock:

    The IRS recently issued rulings specifically applicable to the valuation of preferred stock. In general, the application of these rulings will often cause the fair market value of preferred stock to be below its par value. The rulings provide the following special factors to consider in the valuation of preferred stock:

    The IRS instructs the valuation appraiser to compare the yield, dividend coverage, and liquidation preference of the corporation being valued with the values of these factors for high-grade publicly traded preferred stock. If some of the factors are below the benchmark levels, the preferred stock must be valued at less than par.

    Other considerations in valuing preferred stock are the provisions included in the stock. For example, voting stock should be valued higher than nonvoting stock. Any restrictions on transferability limit the current market value of the stock, while benefits such as redemption privileges should increase the valuation of the preferred stock. These recent rulings by the IRS are an indication that the valuation of preferred stock received through dividends and recapitalization will be closely scrutinized and discounts from par value will probably be appropriate.

  9. VALUATION FOR BUY-SELL PURPOSES

    The business valuation planning issues facing the parties forming a buy-sell agreement were introduced in chapters 6 and 7. A more thorough discussion of the practical issues in valuation for buy-sell purposes is now appropriate. For several reasons it is imperative that the method for determining the buyout price be established at the time the buy-sell agreement is formed. First, the buy-sell itself may be jeopardized if the valuation must be agreed on after the death of one of the owners when the buyers and the estate have unequal bargaining power and incongruent goals. That is, the surviving owner(s) will want a low purchase price and the estate will want a high purchase price. Such a dispute may be impossible to settle unless the method of resolution is included in the original agreement.

    Second, a prearranged valuation agreement allows the parties to the agreement to plan their estates in an orderly fashion. Advance knowledge of the buyout price will allow the parties to determine the property that can be distributed to the heirs and estimate the eventual expenses of the estate.

    Finally, a buy-sell agreement with a prearranged method for determining the business value will provide considerable, and maybe conclusive, evidence of the value of the business interest for estate tax purposes. The price determined by the buy-sell agreement will establish the estate tax value of the business interest if the following conditions are satisfied:

    If the Buy-Sell Agreement Involves Family Members

    The material in chapter 10 concerning the new valuation rules discussed the problems associated with using the buy-sell agreement's price provision to establish the estate or gift tax value of a business interest subject to the agreement. If the agreement involves the transfer of a business between family members, the purchase price provision must satisfy the following rules to be accepted by the IRS as evidence of the business value for transfer tax purposes:

    If the Buy-Sell Agreement Involves Unrelated Parties

    The new valuation rules are inapplicable to buy-sell agreements involving business transfers between unrelated parties. The traditional view of such agreements indicates that the purchase price provision will be acceptable in establishing the estate and gift tax value of the business interest if the price is binding on the deceased business owner's estate and the price provision was reached as a result of arm's-length bargaining (generally presumed if the parties are unrelated).

    1. Alternative Buy-Sell Valuation Approaches

      There are three basic approaches used by valuation consultants to structure the provision for valuing the business in a buy-sell agreement. Experts differ on the best of the approaches, each of which probably has merit in specific circumstances. The three types of approaches are

      • agreed value--At the time the agreement is executed, the parties agree on the purchase price that will apply at the time the buy-sell is carried out. Typically a provision is included for periodic revaluation of the business at specific intervals. This approach should be avoided in buy-sell agreements for family businesses.
      • independent appraisal--The parties agree that the valuation will be performed at the time the buy-sell is transacted by an independent appraiser, or appraisers, selected by a procedure specified in the agree-ment. It is common to either (1) name one independent appraiser in the agreement to perform the valuation or (2) provide for independent appraisers to be selected by each party, with a provision for arbitration if the two appraisers cannot reach an agreement. This approach can be used with family buy-sells if the independent appraisal can be expected to arrive at fair market value.
      • formula valuation--The agreement provides a specific valuation method that will be employed at the time the sale is transacted. Any one or a combination of the valuation methods discussed earlier in the chapter can be designed in the agreement. The IRS generally takes a more favorable view of a formula valuation when the formula is set in advance in a buy-sell agreement. The formula approach will work in a family buy-sell only if the formula is the type used in comparable agreements entered into at arm's length.

    2. Common Errors in Buy-Sell Valuation Approaches

      The primary purpose of a buy-sell agreement is facilitating the orderly transition of an ongoing business at the death of one of the owners. Quite simply, the surviving owners want to continue the business without interference. The estate of the decedent wants to receive cash in lieu of the business interest on a timely basis. These goals will not be achieved if the valuation provision in the buy-sell agreement is perceived as unfair by one of the parties and costly disputes and/or litigation follow. Common errors in the valuation provision of the buy-sell agreement include

      • failure to update an agreed-on amount provision on a periodic basis
      • failure to consider the life insurance funding as part of the overall business values
      • failure to include goodwill in the valuation
      • failure to discount fairly for lack of marketability and minority interests

  10. USE OF THE APPRAISER

    The task of valuing a closely held business interest involves gathering voluminous, sometimes subjective data about the business. The appropriate valuation method(s) must then be selected for the specific task. The entire procedure is extremely complex and should virtually always be handled by a qualified valuation appraiser.

    For tax purposes valuation disputes that end in litigation usually find the parties with valuation estimates at opposite ends of the spectrum of reasonable choices. That is, the IRS will use a valuation approach that results in a high estate tax value for the closely held business interest. The executor will tend to select the valuation methodology resulting in the lowest possible tax liability. The courts have tended to adopt a compromise opinion somewhere between the estimates of the two parties. However, some recent cases have indicated a willingness of the courts to accept the valuation deemed more accurate to discourage the parties' adoption of grossly inaccurate valuations for bargaining purposes. Since litigation creates unwanted risk, an important goal for the taxpayer is to avoid review of the valuation by the IRS. As a general rule a thorough, well-documented valuation appraisal performed by a highly qualified independent appraiser will reduce the likelihood of audit by the IRS.

    1. Appraisal for ESOP Purposes

      Employee stock ownership plans (ESOPs) maintained by closely held businesses were sometimes criticized in the past for overstating the value of their stock in order to maximize the employer's tax deduction and perhaps mislead employees about the value of the ESOP as an employee benefit. To minimize abuses in this area, current law requires ESOPs to use an independent appraiser to value stock unless the stock is traded on an established securities market. The appraiser must meet requirements prescribed by the IRS.

    2. Selecting an Appraiser

      Congress recently chose to define a qualified appraiser for tax purposes in the area of charitable contributions. It is likely that this definition will apply as well to other types of tax appraisals. The statute requires the qualified appraiser to have two characteristics--ability and independence. That is, the qualified appraiser should be (1) capable of making appraisals for the specific type of property being valued and (2) disinterested in the transaction. To ensure the appraiser's independence, the appraisal fee typically should not be contingent on the size or success of the valuation. Finally in light of the statutory penalties discussed below, the appraiser should also be qualified to present evidence in cases against the IRS.

    3. Statutory Sanctions

      Tax law provides severe sanctions for understated valuations for estate and gift tax purposes. An incorrect valuation resulting in an understatement of taxes by at least $5,000 results in additional tax penalties. If the valuation of the business interest is between 50 percent or less of the correct valuation, a penalty tax equal to 20 percent of any tax deficiency is imposed. The penalty tax increases to 40 percent if the valuation claimed is 25 percent or less of the actual fair market value. These severe penalties make it imperative that a qualified independent appraiser be selected for business valuations for tax purposes.

      A potentially more severe trap exists in the statutory sanctions against appraisers. The appraiser may be fined for assisting in the preparation of an appraisal for tax purposes that results in an understatement of tax. This sanction applies to the appraiser and not the taxpayer and is not important for our purposes. However, an appraiser penalized under these provisions may be barred in the future from presenting evidence in cases against the IRS. Once barred, the appraiser cannot present expert testimony in any case against the IRS, even if the testimony is unrelated to the case for which the penalty was imposed. This leaves the taxpayer in a highly unprotected situation. That is, the taxpayer using the business valuation expert is in jeopardy of losing the appraiser as an expert witness at any time following the appraisal for reasons beyond the taxpayer's control. Therefore the list of disqualified appraisers published by the IRS should be checked by the financial services professional before retaining an independent appraiser. However, this provides no protection if the appraiser should become disqualified subsequent to the appraisal.

    NOTES
    1. Rev. Rul. 59-60, 1959-1 C.B. 237.
    2. Rev. Rul. 83-119, 1983-2 C.B. 57; and Rev. Rul. 83-120, 1983-2 C.B. 170.
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