A ugust is the time of year for intense thunderstorms   and   showers.   This means  it’s  likely  that  your  business  will lose power when a lightening bolt zaps the   local   power   station.   But   danger doesn’t come only from being left in the dark,  without  power,  for  a  period  of time.   Electrical   power   also   can   cause spoilage when going and burnout when coming  back—a  double  threat  to  your operations. If  such  outages  affected  your  business significantly,    are    you    confident    that your   current   insurance   program   covers either type of loss? Standard   property   insurance   forms have  several  exclusions  and  limitations that  might  leave  you  without  coverage when   power   loss   occurs.   Fortunately, modifications   and   endorsements   are available  that  specifically  address  these types of losses. Give us a call for a convenient time to do a  complete  review  of  your  current  cover- ages.   Let’s   make   sure   that   when   your power goes off, your coverage stays on. n Prepare for August Blackouts As  you  know,  the  100th  anniversary  of  the 1906  San  Francisco  earthquake  rumbled  by recently. But did you know that if the same 7.9 magnitude  earthquake  were  to  shake  the  Bay area   today,   it   would   kill thousands  of  people,  dam- age more than 90,000 build- ings,  displace  as  many  as  a quarter  of  a  million  house- holds  and  result  in  more than $150 billion in damage? Bill Ellsworth, a geophysicist with   the   U.S.   Geological Survey  in  Menlo  Park,  CA, says that such an earthquake would   “have   huge   social and economic effects on the entire country.” As we have seen with the recent devastation from the Gulf Coast hurricanes, natural disasters of  this  magnitude  can’t  be  prevented.  What’s more,   residents   of   earthquake-prone   areas should learn that there’s no substitute for ade- quate insurance. Owning property in an area at high risk for natural disaster makes you responsible  for  protecting it with the right insurance coverage.  In  many  cases, standard  property  policies exclude  the  coverage  that you would need if a flood or earthquake were to shut down your business. So it’s imperative  to  know  what you need before you need it,  and  that’s  where  we come  in.  We  can  provide your  business  with  stan- dard  property  insurance,  as  well  as  valuable supplemental coverage. For more information, call today. n Natural Disasters Don’t Discriminate
In  2005,  Americans  spent  close  to $150  billion  remodeling  the  insides  of their homes, according to the Harvard Joint   Center   for   Housing   Studies. Commercial  property  owners—seem- ingly  motivated  by  low  interest  rates and surging market values—also spent billions improving commercial proper- ty with hopes of a nice return. As  a  business  owner,  we’d  recom- mend that you consider these questions: • Have you used the recent surge in real   estate   activity   to   push   major improvements in your building? • With all the improvements you’ve made  (assuming  that  you’ve  made them),   do   you   know   the   current replacement value of your property? • Even    if    you    purchased    your property less than a year ago, do you know   what   market   changes   have occurred since then that might impact its replacement value? The  bottom  line:  Without  enough insurance for your new and improved structure, a loss could completely wash out your efforts in improving its value. After  all,  your  property  insurance  is based on the replacement value of the property  by  today’s  standards,  not what you paid for it a year ago. We understand today’s rising market values  and  construction  costs,  and we’d be happy to help you protect your property  regardless  of  the  twists  and turns   that   the   market—or   Mother Nature—takes.  For  more  information, call today. n We’ve already cautioned you in this newsletter  that,  if  you  live  or  own  a business in a disaster-prone area, you need   to   purchase   the   appropriate insurance    coverage.    But    perhaps you’re wondering about ways in which you  can  form  a  business-continuation plan to help bounce back after a disas- ter. We thought so! Here are seven helpful tips—as out- lined  by  a  leading  risk-management company—for   creating   a   business- continuation plan: 1.  Establish  a  committee  and  set  a timetable for implementation. 2. Decide on the maximum allowable downtime for vital company functions. For   example,   consider   those   that impact  customer  service,  reputation, revenue, market share and compliance. 3.  Pinpoint  the  resources  needed  to carry  out  each  function.  Remember, outsourcing always remains an option. 4. Create a list of your key clients. 5.  Delegate  and  assign  such  post- disaster  responsibilities  as  ensuring facility  safety,  employee  communica- tions,  media  relations,  restoring  infor- mation systems, etc. 6. Determine which employees must remain on site to conduct operations. 7.  Hold  someone  responsible  for determining which employees are suf- fering  from  stress  and  what  type  of assistance your firm will provide. For  more  insightful  advice,  consult with  us  today.  You  don’t  want  to  be caught  unprepared  when  a  disaster strikes. n N ew  Orleans  seems  barely  to have begun its recovery from Hurricane   Katrina,   and   already the   2006   hurricane   season   has begun—and  the  National  Ocea- nic   and   Atmospheric   Adminis- tration  (NOAA)  predicts  four  to six hurricanes to reach Category 3 or higher. As Americans brace for this  long  and  violent  season,  it’s wise to remember that it wasn’t just families who lost everything to storm-related floods last year: Many  businesses  also  were  shat- tered,  and  their  recoveries  hin- dered,  by  the  lack  of  adequate insurance coverage. A flood policy, although optional in many areas, should be a part of every commercial insur- ance  portfolio  (and  it  takes  30 days to kick in, so think about it well  before  you  need  it).  Smart business  owners  also  carry  busi- ness interruption coverage (some- thing that isn’t covered in an NFIP policy), which will offset lost rev- enue  if  you  can’t  re-open  your doors for a while. Let’s  review  the  exposures  of your  business  together.  Call  our service team today. n When It Rains, It Pours Create a Business-Continuation Plan Is Your Building Properly Insured?
COPYRIGHT ©2006. This publication is designed to provide accurate and authoritative information in regard to the subject matter covered. It is under- stood that the publishers are not engaged in rendering legal, accounting, or other professional service. If legal advice or other expert advice is required, the services of a competent professional should be sought. I f you want to manage risk with- in   your   firm,   then   you   must familiarize   yourself   with   risk- management language. Here are some  basic  definitions,  provided by   the   National   Alliance   for Insurance  Education  &  Research, which  you  can  use  to  build your knowledge base: • Exposure:   A   situation, practice   or   condition   that might   lead   to   a   loss;   an activity  or  resource  (assets, people). • Peril:  A  “cause”  of  loss; an event that might cause a loss. • Hazard:   A   condition   within an  exposure  that  might  lead  to an   incident;   “a   peril   about   to happen.” •  Incident:  An  event  that  dis- rupts normal activities and might become  a  loss  or  claim;  “a  near miss.”  Lifecycle  of  an  incident: Pre-incident, incident, immediate post-incident,     post     incident, rehabilitation (repair, recovery). •  Accident:  An  incident  result- ing in injury or damage to person or  property  which  has,  or  will become,   a   loss   or   claim;   “an unplanned  event  definite  as  to time and place that causes bodily injury or property damage.” •  Occurrence: An accident with the limitation of time removed. •  Loss: A reduction in value. • Claim:  A  demand  or  obliga- tion for payment as a result of a loss. • Frequency:   The  number of times an incident occurs. • Severity:   The   monetary impact of a loss. • Expected     losses: Loss projections     (“loss     pics”) based  on  probability  distri- butions and statistics; frequently developed  using  actuarial  tech- niques. For  a  review  of  your  current risks, contact us today. n Do You Know Your Risk Definitions? Computer-related crimes have cost U.S.  businesses  almost  $200  billion, and  the  expense  to  an  individual business—yours—might   be   more than you realize. On  any  given  day,  more than three million “bots” are active   around   the   world. According to the Messaging Anti-Abuse Working Group, they    have    compromised close  to  50  million  PCs,  or around  7%  of  all  PCs  con- nected to the Internet. Although some such codes might be benign (e.g., Google  uses  GoogleBot  for its search engine) or merely annoying, malicious viruses are attacking hundreds of thousands of  computers  and  communications devices  each  day.  Bots  can  enter your   network   through   an   innoc- uous-looking    e-mail    or    instant- message  link  or  attachment.  Once in, they control your entire system, including access to sensitive information. Think  about  what  would  happen if   your   business   were   infected: How  long  would  it  take  for  you to  recover  financially?  How  long would  it  take,  and  what  would  it cost, to replace the software or hardware? There are coverages avail- able to assist business own- ers with a crash of, or dam- age  to,  their  computer  sys- tem    (including    loss    of income). Unfortunately, this coverage usually isn’t found in a standard business insur- ance policy. You might need supplemental  coverage  to prepare  for  the  worst—and that’s where we come in. Call  us  today  to  discuss your   firm’s   need   for   electronic data    and    technology    insurance coverage. n Beware the Bots Hazard: A condition within an exposure that might lead to an incident; “a peril about to happen.”
Thank you for your referrals. If you’re pleased with us, spread the word! We’ll be happy to give the same great service to all of your friends and business associates. T he changing of the seasons provides a natural reminder to pause and consider the direction that you’re taking as a business owner. We  couldn’t  think  of  a  better  time  to  consult  with  us  to  see  if  your insurance requirements have changed. If  you’ve  changed  the  number  of  persons  on  your  workforce,  pur- chased  or  sold  equipment,  escalated  your  sales,  increased  your  busi- ness operations, or moved or added locations, then it’s probably time to come in for a review. You don’t want to go uncovered for a loss that you easily could have prevented. Give us a call today. We’ll make sure that you have the right cover- age in place so that you can focus on driving your business and enjoy the changing seasons. n Summer’s Almost Gone
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